Our work focuses on low- and middle-income countries [LMICs], particularly on 11 with the highest prevalence of tobacco use. These are: China, Russia, Pakistan, India, Bangladesh, Philippines, Mexico, Brazil, Turkey, Indonesia and Viet Nam.
80% of tobacco-related deaths occur in LMICs. Many of these countries are faced with rising affordability of tobacco products as well as an aggressive tobacco industry that targets both consumers and governments – so rates of tobacco use continue to rise.
In the first quarter of 2015 The Union was managing 69 active tobacco control projects across the globe.